Overview
When people search on Google, they often want what they need right then and there. MHS Links AI works with your Google Ads account: leads from your lead forms reach the assistant and the CRM within seconds.
Visitors who reach your site from your Search campaigns are greeted by the assistant you’ve added to your site. Either way, the assistant responds to the lead within 30 seconds, scores their intent, guides suitable leads to book an appointment, and logs a summary of the conversation in the CRM along with the source channel.
What You Can Do
Form Leads Reach the Assistant Instantly
Details from your lead forms reach the assistant within seconds, so follow-up starts right away.
Greeting Visitors from Search
Visitors who come to your site from an ad are greeted 24/7 by the assistant on your site; they don’t have to wait for business hours to get an answer.
Intent Scoring
Every lead is tagged hot, warm, or cold, so your team can focus on the most valuable leads your ad budget brings in.
Organized CRM Records
Contact details, intent score, and conversation summary are logged in the CRM along with the channel the lead came from.
Setup Steps
- 01
Review Your Campaigns with Us
Together, we identify which of your campaigns use forms and which pages your search traffic lands on.
- 02
Set Up Form Forwarding
A webhook is configured for your lead forms in Google Ads, so leads reach the assistant directly.
- 03
Add the Website Assistant
To greet search traffic, a single line of code is added to the pages your ads point to.
- 04
Test and Go Live
The flow is tested with a sample form submission; once you approve, leads are handled live.
Requirements
- A Google Ads account and the necessary access to it
- Campaigns that use lead forms or send visitors to your site
- The MHS Links AI code added to your site for search traffic
- Your service, pricing, and FAQ information
Data and Security
- Form leads are transferred through Google Ads’ official integration options.
- When an account connection is needed, Google’s secure authorization steps are used; your password is not shared.
- The assistant answers only from the information you upload. When it doesn’t know something, it doesn’t make things up; it hands the conversation to your team.
For details, see our Privacy Policy.
Which Plans Include It?
For full plan details, see the comparison table.
Frequently Asked Questions
Yes. When someone clicks your ad and lands on your site, the assistant on your site greets them, and the lead is scored and logged in the CRM the same way.
Yes. Leads from every advertising and messaging channel you connect are collected, with their source channel, in the same dashboard and in the CRM.
Form leads reach the assistant within seconds, and the first reply goes out within 30 seconds. Visitors from search are greeted on your site without waiting.